Passing Google Page Experience Check: A Practical Guide for Small Businesses

Google's page experience signal is a critical factor in determining how well your website will rank in search engine results pages (SERPs). Passing this check requires attention to several key areas of your website, including image optimisation, link management, and content quality.

Check Your Images

Google's algorithm can flag websites with low-quality images as having a poor page experience. Ensure that you have the following elements for each image:

• Alt text: Use descriptive text to describe the image.
• File size: Optimize your images by compressing them without sacrificing quality.

Fix Broken Links

Broken links can negatively impact your website's page experience. Regularly check for broken links and replace them with working ones.

Duplicate Title Tags

Duplicate title tags can be seen as a sign of poor content quality, which can harm your page experience score. Ensure that each page has a unique title tag.

Improve Content Quality

A well-written and informative article is essential for passing the Google page experience check. Focus on providing value to your readers.

Reduce Cumulative Layout Shift (CLS)

The CLS score measures how much an element's position changes when you scroll or load a new part of the page. Aim for a score below 0.1.